Panini extends Christian Pulisic's five-year exclusive auto deal
This entry was posted on September 1, 2021
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Christian Pulisic won't be changing cardboard teams any time soon.
Panini America revealed on Wednesday that it has extended its exclusive long-term deal with the soccer star for autographs and memorabilia for another five years. He's been with the company since 2016.
“We’re proud to have Christian as an exclusive member of the Panini family – it’s a special relationship that has really blossomed during the first five years,” said Panini America CEO Mark Warsop in a prepared release. “Christian has been a driving force behind our entire soccer portfolio – both domestically and internationally. This extension will see so many things taken to the next level and we can’t wait.”
The U.S. Soccer and Chelsea star's new autographed cards will only be found in Panini releases and his deal also includes marketing appearances through the 2026 World Cup. He will only be signing memorabilia for Panini Authentic alongside the likes of David Beckham, Luka Doncic, Kevin Durant, Kyrie Irving, Ja Morant and Anthony Edwards to name a few.
“I’m excited to continue my relationship with Panini, who has been with me from the very beginning,” Pulisic said in a prepared release. “Their leadership in sports collectibles has transformed the trading card category into a global collecting community. I look forward to working with them to continue to build that through the next two World Cups. ... As a kid growing up, I collected Panini’s FIFA World Cup stickers and trading cards. To know that I will have my own first World Cup sticker is incredible for a kid from Hershey, Pa.”
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