It's not the most-expensive brand on the Panini America NBA new-release calendar, but it might be the one that generates the best returns for those collectors lucky enough to land the right rookie in the right color.

It's Panini Prizm and this year's edition, powered by No. 1 pick Zion Williamson, appears poised to be the biggest release of them all from a brand that's been around for seven years and has been known for big-money cards that don't even need autographs or memorabilia to get there -- just some shine and some shade.

Don't believe it? Consider just the final card added to the montage above -- that Luka Doncic 1/1 card topped $40,000 when it recently sold on eBay. (Click this link if you don't believe it.)

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Do you like Buzz Breaks? Today's your day then as we launch 12 in 12 -- a series of a dozen breaks of past wax boxes and wax packs in a dozen hours. We'll post one every hour on the hour all day long today ... this is Hour 10.

The packs: Three 2015-16 Panini Prizm NBA value rack packs (each contains three packs plus a bonus pack)
The cost: Click here

What's inside this one? Keep reading ...

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The Blowout Cards Forums are where thousands of collectors converge daily to discuss, well, a little bit of everything. Here are five threads about collecting and more that you should check out right now.

What's Buzzing Today: Busting 2016 Bowman Platinum, Big Macs, Donruss soccer, Prizm NBA and some birthday non-sports action.

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After Black Friday, the hobby presents seven new products this week with a pair of NFL and a pair of NBA products leading the way from Panini America and Topps.

In football, arguably the biggest of them all is 2015 Topps Triple Threads, a high-end brand that features "the best retired legends, veteran superstars and game-changing rookies in the NFL." Each box will include an autographed triple Relic, a triple Relic, a rookie auto Relic and a rookie jumbo Relic inside with all numbered to no more than 99 copies.

Also coming from Topps for football will be the first gridiron take on Tek with one of the hit brands of last season in MLB getting retooled for the NFL. Inside every box of 2015 High Tek will be one autograph, one parallel and six base cards all printed on the colorful and enhanced acetate stock Tek was known for in the past.

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